Monetize your mobile inventory and keep your users happy.
Talk about win-win.
Sell-Side Solution Landscape
Innovative Ad Units
Mobile is at our core. We know traditional ad units are losing effectiveness, especially on mobile. This is no surprise, because mobile is a special medium that must offer ad experiences tailored to its unique characteristics. We believe native and video are the formats that work best with mobile, appeal to today’s savvy mobile users and generate the most dollars to publishers. We also believe in the efficiency and scale of RTB. So we invest in building programmatic creative solutions that enable our publishers to enjoy both worlds seamlessly and equally.
Next Generation Reporting and Analytics
The Inneractive Exchange (INNEX) is one of the most sophisticated automated mobile ad marketplaces anywhere. Advanced features like Unified Auction to enable parallel bidding by RTB and non-RTB demand sources, Dynamic Floor Pricing and the ability to programmatically power offline deals via private pipes really set it apart from competitors. Flexible demand control options as well as brand safety monitoring solutions like the proprietary AdWatch tool introduce a unique blend of features into a premium programmatic environment.
Over 150 Select Global Demand Partners
With our built-for-mobile ad exchange, you get more than cutting-edge technology; you also get instant programmatic access to over 150 mobile-specific, active demand partners, enabling you to seamlessly drive relevant display, rich media, native and video ads to your mobile properties.