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In the news - RNTS Media to Rebrand Itself as Fyber & Strategic Management Changes

RNTS Media to Rebrand Itself as Fyber & Strategic Management Changes

Significant step on journey toward becoming an integrated ad tech powerhouse
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In the news - Why it Might be Time to Swap the Term “Programmatic” for “Automation”

Why it Might be Time to Swap the Term “Programmatic” for “Automation”

According to the IAB, the vocabulary shift would help support “consistent benchmarking” of the marketplace and facilitate conversatio...
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In the news - Personalised mobile ads: Unmasking the roles of SSPs in the ad tech value chain

Personalised mobile ads: Unmasking the roles of SSPs in the ad tech value chain

Mobile ads are becoming increasingly personalised, but are publishers and advertisers in sync with their data? of mobile ads and what’s...
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In the news - 6 Best Practices For Monetizing Mobile Video

6 Best Practices For Monetizing Mobile Video

Video viewing on mobile devices is exploding.  Smartphones are becoming the prevalent channel to discover content and explore products...
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In the news - Inneractive Appoints Desirée Tunstall as Vice President and General Manager for North America

Inneractive Appoints Desirée Tunstall as Vice President and General Manager for North America

New York – Inneractive, an independent global mobile ad exchange, announced that it has appointed Desirée Tunstall as Vice President...
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In the news - Inneractive Appoints Desirée Tunstall as Vice President and General Manager for North America

Inneractive Appoints Desirée Tunstall as Vice President and General Manager for North America

Inneractive, an independent global mobile ad exchange, announced today that it has appointed Desirée Tunstall as Vice President and...
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