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Blog

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Check out Inneractive’s popular ad tech blog.

resource-center - Video rising by the numbers

Video rising by the numbers

We’re bullish on mobile video and the industry agrees, and eMarketer’s recent report supports this claim. Based on a survey conducted...
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resource-center - Ad Fraud Myths Debunked

Ad Fraud Myths Debunked

Methbot’s discovery in late 2016 brought ad fraud to the forefront of the digital advertising agenda. With fraudsters reportedly...
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resource-center - The changing climate of native programmatic advertising in China

The changing climate of native programmatic advertising in China

Native has been touted by industry leaders as the future of the advertising industry. This is especially true (if more challenging) for...
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resource-center - Appium at Inneractive: a Tale of QA Automation

Appium at Inneractive: a Tale of QA Automation

Around 2014, Inneractive’s R&D department made a strategic decision that would significantly streamline the company’s QA process....
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White Papers and Infographics

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Access our vault of knowledge.

resource-center - Inneractive’s Mobile Video Landscape 2017

Inneractive’s Mobile Video Landscape 2017

Our mobile video landscape surveys all of the leading players in the industry.
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resource-center - Inneractive Mobile Ad Trends 2016

Inneractive Mobile Ad Trends 2016

There were definitely a lot of buzz words flying around the industry in 2016: header-bidding, viewability, native, VR, and more. However...
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Industry Resources

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Check out our Industry Resources.

resource-center - Inneractive’s Ad Tech Glossary

Inneractive’s Ad Tech Glossary

The ad tech industry is filled with terms, definitions and acronyms. To help make some sense of it all we’ve prepared a glossa...
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resource-center - iAB Catagories

iAB Catagories

The IAB taxonomy and standard is used for categorizing creatives, here is a list to keep on hand for easy access.
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Newsletters

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resource-center - March Newsletter – Springing Forward
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March Newsletter – Springing Forward

THE INNERACTIVE BREAKFAST CLUB LANDS IN SAN FRANCISCO
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resource-center - February Newsletter – Now Trending
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February Newsletter – Now Trending

IN CHINA, NATIVE ADS ARE GETTING LOST IN TRANSLATION
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Case Studies

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Read success stories from some of our clients and partners.

resource-center - A Global, Direct Publisher

How we helped A Global, Direct Publisher

“Working with Inneractive allowed us to optimize monetization, better understand buyers and leverage innovative ad units. The results from integrating directly with...”
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resource-center - Airpush

How we helped Airpush

“The key benefit of Inneractive’s White Label RTB Solution is having its technology easily facilitate business relationships between Airpush and both International...”
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resource-center - A Global, Leading Game Publisher

How we helped A Global, Leading Game Publisher

“I am very positive about Inneractive360 (INN360)... I view Inneractive as a great partner and want to scale up even more.”
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resource-center - Stuckpixel

How we helped Stuckpixel

“I love Inneractive’s console and reporting mechanism, I have to look at reports every day, Inneractive’s is the easiest. Reporting is always in real time for all...”
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