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Blog - The changing climate of native programmatic advertising in China

The changing climate of native programmatic advertising in China

Native has been touted by industry leaders as the future of the advertising industry. This is especially true (if more challenging) for...
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Blog - Appium at Inneractive: a Tale of QA Automation

Appium at Inneractive: a Tale of QA Automation

Around 2014, Inneractive’s R&D department made a strategic decision that would significantly streamline the company’s QA process....
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Blog - 6 Things Premium Players Brought to Programmatic

6 Things Premium Players Brought to Programmatic

It’s no news that programmatic has been experiencing tremendous growth over the last years. Much of this growth can be attributed to...
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Blog - Computing for Good

Computing for Good

Inneractive’s mobile ad exchange supports a broad range of inventory sources. Our technological platform is all about scale. For...
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Blog - Vertical is the New Horizontal: Innovative Ad Units & Scale

Vertical is the New Horizontal: Innovative Ad Units & Scale

In their quest for new and creative monetization solutions, mobile platforms, such as messaging apps, constantly seek to introduce innova...
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Blog - The Ad Tech Olympians

The Ad Tech Olympians

This past Sunday, the 2016 Rio Olympics wrapped up. All of these amazing feats being accomplished got us thinking, why not celebrate the...
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