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As Google Steps out of the iOS App Discovery Business, Twitter Steps in

As Google Steps out of the iOS App Discovery Business, Twitter Steps in

OK, first, just a clarification. Google did not really step in or out of app discovery, but as TechCrunch reported and Google confirmed, Ouriel Ohayon of Appsfire...
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Siri Meets Mobile Advertising in ‘Voice Ads’. Would You Talk to Ads on your Phone?

Siri Meets Mobile Advertising in ‘Voice Ads’. Would You Talk to Ads on your Phone?

By: Hillel Fuld (@hilzfuld) Nuance, the company behind the engine that powers Siri on iOS devices is taking a crack at bringing mobile advertising into the world of...
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An Interview with Justin Campbell, Sales Director of AdGibbon about Rich Media Mobile Advertising

An Interview with Justin Campbell, Sales Director of AdGibbon about Rich Media Mobile Advertising

By: Hillel Fuld (@hilzfuld) As you surely know, the mobile revolution provides serious potential for advertisers to reach wider and more relevant audiences across the...
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A Summary of Mobile World Congress 2013 in Photos

A Summary of Mobile World Congress 2013 in Photos

So MWC is officially behind us and from all perspectives, it was a blast. We played an active role in the festivities and met some new and old faces. Here are a few...
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Apple Would Not Have Released These Two Ads In Steve Jobs’ Time. Yes, I Went There!

Apple Would Not Have Released These Two Ads In Steve Jobs’ Time. Yes, I Went There!

By: Hillel Fuld (@hilzfuld) So since the passing of Steve Jobs, the one line you have heard over and over again about Apple is “This wouldn’t have happened...
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How Guys Will Use Google Glass. Oh, C’mon, You Know You Thought of This!

How Guys Will Use Google Glass. Oh, C’mon, You Know You Thought of This!

By: Hillel Fuld (@hilzfuld) OK, I caved. I told myself I would not write about the ridiculousness that is Google Glass until I can actually see a practical use case...
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